Yuna’s Exclusive Appearance at BONIA: Celebrating the Raya Event Launch
BONIA unveiled its Raya experience at IOI City Mall Putrajaya, marking a prestigious moment in the festive calendar. The event, aptly named "Raya in Bloom," sets the stage for revealing the complete BONIA Raya collection — a range of handbags, ready-to-wear, and footwear inspired by heritage and modernity.
The highlight was international artiste Yuna making an appearance, who also serves as the face of the campaign. Her timeless charm captivated esteemed guests and fashion enthusiasts, all treated to an afternoon of elegance, cultural celebration, and high fashion.
A Stylish Affair with Yuna
Inspired by her effortless grace, the atmosphere was illuminated with a lush landscape of hibiscus and botanical blooms. It was the perfect platform for the next part of this meet-Yuna event.
The collaboration came to life when Yuna curated an intimate styling session, personally selecting and styling a guest to showcase the artistry behind BONIA’s stylish Raya designs. This segment displayed her keen eye for fashion and rare, up-close look at selected pieces.
Raya in Bloom Fashion Show
Guests were also treated to a breathtaking mini fashion show, where models graced the runway styling pieces from the latest Raya collections. The seamless fusion of modern silhouettes and heritage-inspired details made every ensemble a testament to BONIA’s craftsmanship and style.
Featuring a spectrum of details and colours, every piece of the Raya in Bloom collection speaks of the brand’s heritage and Yuna’s creative spirit. It sets itself apart as a versatile lineup, transitioning from casual daytime visits to festive evening gatherings seamlessly.
In the Spirit of Music and Fashion
Adding to the enchantment, Yuna delivered a heartfelt performance of her beloved songs, “Terukir Di Bintang” and “Deeper Conversations.” Her soulful vocals, paired with the dreamy setting, created an aura of warmth and refinement — a truly multi-sensory experience.
The experience carried on with guests joining in the festive shopping experience, getting the first pick from Yuna’s personal favourites displayed in-store. With an overall appreciation for timeless elegance, it was a time to reflect and reconnect as we celebrate Raya in 2025.
Make Your Raya Bloom
For those inspired by Raya in Bloom and the exclusive designs, all styles are available online and in selected BONIA boutiques and online, at BONIA.com. Enjoy exclusive Raya offers in-store and indulge in the magic of BONIA’s Raya celebration.